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Graphic Artists Guild

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Guild Webinar Archive: Marketing & Self Promotion

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Dana Leavey-Detrick headshot

Presented By: Dana Leavey-Detrick. Originally aired in March 2015. In this presentation, Dana Leavy-Detrick guides you through the process of building a compelling and consistent brand for your

Helen Escalante headshot

Presented By: Helena Escalante. Originally aired in February 2016. Based on the concepts of the bestselling book Made to Stick, this presentation explains how you can apply to your business the

Presented By: Geri Mazur. Originally aired in April 2016. Award-winning marketing consultant Geri Mazur gives creative professionals practical information to help market yourself — even if you

Presented By: Heather Markel. Originally aired in October 2016. How to stop struggling with sales, and start getting more clients. You love what you do, and you're great at it. But you either a

-100% Yanique DaCosta headshot

Presented by Yanique DaCosta. Originally aired in March, 2018. Which social media channels should you hit to get your work out there, and how do you know if your social media strategy is working

Yanique DaCosta headshot

Presented by Yanique DaCosta. Originally aired Wednesday, January 23, 2019. You know social media is must for your business. You consider yourself a social media savvy graphic artist, but you just

Presented by Ed Shems Originally aired on Wednesday, March 20, 2019 Networking is essential for creative professionals to foster business growth–it helps you find new clients and connect with

Presented by Frida Larios Originally aired on Wednesday, May 15, 2019 Maya Alphabet of Modern Times intends to re-codify a small part of the Maya mythic narrative by giving the artistic traditio

Guild Webinar presenter Ilise Benum

Presented by Ilise Benun, Marketing-Mentor This webinar originally aired on June 17, 2019. The key to getting better clients with bigger budgets is knowing exactly who those “better clients”

Presenter: Vikram Rajan This webinar originally aired in January 2020 As creatives, we know how important it is to be cognizant of design trends. Likewise, there are marketing trends that make t

Presenter: Mindi Wernick This webinar originally aired on  February 26, 2020 Ugh, who wants to think about this? Planning for retirement can feel overwhelming, but it doesn’t have to be. In t

Presented by Kelly Campbell, This webinar originally aired on May 20, 2020. 1.5 hours with Q&A's. Are you running the creative firm of your dreams? No? In this webinar, Kelly Campbell helps

Presented by Brad Guigar This webinar originally aired on April 22, 2020 2 hours with Q&A's   Thinking of building a webcomic? Or do you already have one and want to expand your a

Headshot of webinar presenter Belinda Ivey of Karbel Multimedia

Presenter: Belinda Ivey, KarBel Multimedia This webinar originally aired on June 17, 2020. 1 .5 hours including Q&A's Creating infographics might seem intimidating, but the end result can

Image of Bill Garner of Gardner Design and LogoLounge.com

Presenter: Bill Gardner of Gardner Design and LogoLounge.com This webinar originally aired on July 15, 2020 Approximately 1-hour plus Q&A. This ain’t your normal trend forecast. Join bran

Presenter: Maria Brophy This webinar originally aired on September 23, 2020, Approximately 1 hour long. ART LICENSING MADE EASY: Learn the basics of licensing your art, which gives you the a

headshot of webinar speaker Carl Siebert

Presenter: Carl Seibert This webinar originally aired on December 16, 2020. Approximately 1 hour long. How to utilize the Google licensable image badge to market your illustrations and designs

Ed Shems and Justin Perricone

Get ready for this fast-paced workshop covering every aspect of the wide world of freelancing! Long-time freelancers Ed Shems and Justin Perricone will guide you through the rewards and potential pitf

Finding consistent income as freelancers can be a struggle. Once Katie and Ilana discovered Art Licensing, they were able to even out the ebbs and flows of their business, create a business model buil

"Not 2021’s SEO – a practical guide to a refined approach" with Lynsie Slachetka takes a look at how refining your audience targeting and adjusting your SEO goals to reflect sales cycle needs wil

When branding is done right, it makes a huge difference in how a company connects with its audience, how successful a company can become, and how much it can grow. In this webinar, you'll learn the

In case you haven't noticed, today's WordPress is not your Mother's WordPress. Join Bud Kraus, expert WordPress instructor,  in an online presentation as he demonstrates what you can - and can't y

Image of Danielle Hughes

How important is the About page on your website? How about your bio on LinkedIn and other social media? What opportunities are you potentially missing when you leave them stark or generic? Clients,

Carl Cleanthes Headshot

While this technology is still emerging, NFTs are already being used for tickets, loans, titles, collectibles, and more. Join Carl while he answers these questions and more.. "Aren't NFTs just a j

Join us for a webinar on mastering LinkedIn for artists. We'll cover profile essentials, effective content consumption, and leveraging data for targeted connections. Learn from our experiences and gai

Logan Elliott

Learn why trying to do "all the things" in marketing can lead to overwhelm and how to focus your energy on the "one thing" to find your ideal clients. We’ll delve into key supporting strategies such

Lisa Mullis Photo

You’ll leave knowing what the best clients really want, how to spot them in any industry, and how to meet them where they are, how to ensure your messaging is what your prospects want to hear and ne

Michele Berdinis

A client agreement should not only protect you when something goes wrong, it should work for you know to prevent things from going wrong and to help solidify and maintain your client relationship.

Get abundantly clear using the Profit First Method. In this one-hour webinar, you will learn the basics of the Profit First method of cash management to pay yourself sustainably and make sure your bus

Steve Maggi will guide you through the visa most often used by graphic artists, the O-1 visa, and explain the requirements for qualifying, including suggestions as to how to build your case methodical