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Starting Your Own Communication Design Firm: Part 1

Presented by Lara Kisielewska, Founder, Optimum Design & Consulting.

Originally aired in August 2012.

Everything you need to know to start your own design firm, from developing a business plan to finding and keeping clients, and much more.

Guild members: Log into Member Central to view this webinar.


Member Price: $0

Non-Member Price:


Members – Access the webinar for FREE – as a benefit of membership – login to Member Central to view the webinar.

Non-Members – You can access our entire webinar and teleclass archive for free by joining the Guild. Won’t you consider joining today?

More About This Webinar or Presenter

Lara J. Kisielewska, former New York Chapter President of the Graphic Artists Guild, started her design business in 1992. For 20 years she has maintained a busy client list and, therefore, a busy and growing staff, with a disciplined yet creative approach to maintaining growth and stability. In this one-hour webinar Lara will walk you through her process covering everything from developing a business plan, to identifying your list of services, managing finances, establishing business relationships, finding and keeping clients, and much more. If you want a crash course in launching your communications design business then join us

In Part 1, Lara walks you through the nuts and bolts of starting your business:

  • formulating a business plan
  • financing your business
  •  important business relationships
  • acquiring the right equipment
  • building a staff


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