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Anatomy of a Design Proposal

Presented By: Michael Janda.

Originally aired March 2014.

The 20 parts of a creative proposal, what you should include in each, and when you should include them in your proposal to a client.

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More About This Webinar or Presenter

During this one-hour webinar, Michael Janda walks you through the Anatomy of a Design Proposal, which is also the title of his latest eBook with Peachpit Press. We explore the 20 parts of a creative proposal, what you should include in each, and when you should include each of them in your proposal to a client. In addition to defining proposal formats and content, we’ll also explore pricing your projects and how to protect yourself from “bad” clients.

“Throughout my career as an agency owner (RiSER) I have sent more than 2,000 proposals to clients large and small, successfully securing millions of dollars of design and programming work,” states Michael Janda. “Throughout that process we have refined the proposal process and discovered strategies that green-light projects.”

About the Presenter

Michael Janda is a designer, author, speaker, agency owner, and creative consultant. Based in the Salt Lake City, his agency, RiSER, has been dazzling high-profile clients like Google, Disney, and Warner Bros., since 2002. In 2013, Michael’s first book, Burn Your Portfolio, was published by Peachpit Press.

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