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Promoting your business: how to create ideas and messages that stick

Presented by Helena Escalante

Based on the concepts of the bestselling book

Webinar Description:

Based on the concepts of the bestselling book "Made to Stick", this presentation explains how you can apply to your business the six principles that make ideas and messages resonate and be memorable vs. those that are easily forgotten. You will learn why some stories went “viral” even before the Internet existed, and how you can make your business ideas, messages and stories stand out from the rest.

Once you follow these six principles in your messaging, you’ll ensure that your business will stay in your customers mind for a long time!

Presenter Bio:

Helena Escalante is a professional marketing and translations entrepreneur (helenaescalante.com). With 20 years of international experience, Helena and her team help companies establish successful marketing strategies, and increase their outreach in over 100 languages.

Guild Members view this archived webinar FREE as benefit of membership in the Graphic Artists Guild.

Non-Members purchase this streaming archive to watch immediately - and as many times as you like by using the Paypal purchase option below.  You will receive an email with a link to the streaming archive.

Promoting your Business: Creating Ideas & Messages that Stick (Streaming Archive of Webinar)
Presenter: Helena Escalante
Recorded Running Time: approximately one hour
Price: $35.00

Webinar Registration

Website Accessibility:

Providing an Entry Ramp into your Website & Avoiding Pot Holes on the Way
with Richard P. Jacobson & Haydn Adams


Richard Jacobson & Haydn Adams

December 13, 2017
2 PM ET, 1 PM CT, 12 PM MT, 11 AM PT
1 hour + Q&A

Don't wait until it's too late! Learn about how the ADA (Americans with Disabilities Act) can effect your business at our upcoming webinar. Richard Jacobson and Haydn Adams will tell you about the ADA and how it relates to the websites you design.

Members join for free - as a benefit of membership.

Follow the "Member Registration" button or email membership@graphicartistsguild.org directly. Include the name of the webinar, along with your name and member number. (We'll look it up if you don't have it handy.)

Non-Members - Can take advantage of "Early Bird" pricing of $30 through December 6th.
On or after December 7th the live webinar will be the usual price of $45.

Join us by following the "Non-Member Registration" button above




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