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Guild Webinar Archives: Ready to Watch When You Are.

Our presenters are professionals dealing with real-world issues – designers, illustrators, and legal pros such as illustrator Von Glitschka, designer Doug Powell, licensing pro J’Net Smith, as well as lawyers Linda Joy Kattwinkel and Greg Victoroff. They’re here to share their creative solutions and advice.

Guild members can stream any of our past webinars for free. Just log into Member Central.

Not yet a Guild member?
You can purchase a webinar below, or join the Guild for free access.

Promoting your business: how to create ideas and messages that stick

Presented By: Helena Escalante

Based on the concepts of the bestselling book "Made to Stick", this presentation explains how you can apply to your business the 6 principles that make ideas and messages memorable vs. those that are easily forgotten. Learn why some stories went “viral” even before the Internet & how to make your business messages stay in your customers mind for a long time!

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Non-Members may view this archive by following the link below Learn more
Based on the concepts of the bestselling book

Card’eology: Designing for the Greeting Card Market

Presented By: Alan Friedman & Kathy Alpert

Observations gleaned and lessons learned over four decades in the Social Expressions Industry.

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Non-Members may view this archive by following the link below Learn more
Observations gleaned and lessons learned over four decades in the Social Expressions Industry.

Start - Run - Grow Your Design Business

Presented By: Lara Kisielewska

Start – Run – Grow Your Design Business is a three part webinar series presented by Lara Kisielewska, Founder of Optimum Design and Consulting

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Non-Members may view this archive by following the link below Learn more
<strong>Start – Run – Grow Your Design Business</strong> is a three part webinar series presented by Lara Kisielewska, Founder of Optimum Design and Consulting

Successful Selling Strategies for the Creative Business Owner

Presented By: Heather Markel

How to stop struggling with sales, and start getting more clients.

You love what you do, and you're great at it. But you either avoid sales conversations all together, or, when you have them, you get an objection instead of a sale.

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Non-Members may view this archive by following the link below Learn more
<strong> How to stop struggling with sales, and start getting more clients. </strong> <br /><br />You love what you do, and you're great at it.  But you either avoid sales conversations all together, or, when you have them, you get an objection instead of a sale.

Marketing on a Shoestring - For Artists

Presented By: Geri Mazur

Award winning marketing consultant Geri Mazur gives creative professionals practical information to help market yourself - even if you don't have a huge budget.

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Non-Members may view this archive by following the link below Learn more
Award winning marketing consultant Geri Mazur gives creative professionals practical information to help market yourself - even if you don't have a huge budget.

SEO Basics for the Savvy Graphic Designer: Intro to Google Analytics

Presented By: Dawn Mitchell

In our previous SEO Basics webinar—Intro to Website Optimization—we taught you how to properly optimize your website in order to increase visitors to your website through better search engine rankings.
In this webinar, we’ll continue the conversation, showing and teaching you how to use Google Analytics to track those visitors coming to your website.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
In our previous SEO Basics webinar—Intro to Website Optimization—we taught you how to properly optimize your website in order to increase visitors to your website through better search engine rankings. <br />In this webinar, we’ll continue the conversation, showing and teaching you how to use Google Analytics to track those visitors coming to your website.

Art Licensing - Print on Demand

Presented By: J'net Smith, All Art Licensing

POD to Increase Profits & Leverage
Your Brand

The proliferation of Print on Demand (POD) sites and opportunities can be either a blessing or a curse for graphic designers today, depending on your goals. There are so many options, and frankly, many of them are more hazardous than advantageous.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
<h3>POD to Increase Profits & Leverage <br />Your Brand</h3> The proliferation of Print on Demand (POD) sites and opportunities can be either a blessing or a curse for graphic designers today, depending on your goals.  There are so many options, and frankly, many of them are more hazardous than advantageous.

Overcoming Idea Killers

Presented By: Tom Fishburne

Tom Fishburne, Marketoonist and founder of Marketoon Studios, parodies innovation pitfalls and showcases how to foster creativity, avoid mediocrity. With cartoons and case studies, including his time at Method Products, Tom discusses how to overcome idea killers to create killer ideas.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Tom Fishburne, Marketoonist and founder of Marketoon Studios, parodies innovation pitfalls and showcases how to foster creativity, avoid mediocrity. With cartoons and case studies, including his time at Method Products, Tom discusses how to overcome idea killers to create killer ideas.

How to Get Great Referrals

Presented By: Marcia Hoeck

Getting great referrals is part of the most important thing you can work on as a business owner — which is attracting ideal clients. And you can take control of this process, making sure the referrals you get are more targeted and more consistent.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Getting great referrals is part of the most important thing you can work on as a business owner — which is attracting ideal clients. And you can take control of this process, making sure the referrals you get are more targeted and more consistent.

Social Media Marketing for Creative Professionals

Presented By: Ana Quillinan, Owner, ATMT Consulting

Whether you plan to market yourself, or market your clients, you’ll learn how to use social media to promote effectively.

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Non-Members may view this archive by following the link below Learn more
Whether you plan to market yourself, or market your clients, you’ll learn how to use social media to promote effectively.

Strategies for Pitching New Clients

Presented By: Daniel Schutzsmith, Creative Director and Co-Founder, Mark & Phil

Whether it’s a cold-call (ugh!), networking, or word of mouth, the “pitch” is crucial in establishing your relationship with prospective clients. Listen to this archived webinar and you’ll be full of confidence the next time you are approaching a new client.


Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Whether it’s a cold-call (ugh!), networking, or word of mouth, the “pitch” is crucial in establishing your relationship with prospective clients. Listen to this archived webinar and you’ll be full of confidence the next time you are approaching a new client.


Collaboration is the New Black

Presented By: Lara Kisielewska & Marty Katz

Learn how designers and marketing strategists can work together to produce great work, keep clients happy, manage budgets and avoid scope creep.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Learn how designers and marketing strategists can work together to produce great work, keep clients happy, manage budgets and avoid scope creep.

Webinar Registration

Website Accessibility:

Providing an Entry Ramp into your Website & Avoiding Pot Holes on the Way
with Richard P. Jacobson & Haydn Adams

 

Richard Jacobson & Haydn Adams

December 13, 2017
2 PM ET, 1 PM CT, 12 PM MT, 11 AM PT
1 hour + Q&A

Don't wait until it's too late! Learn about how the ADA (Americans with Disabilities Act) can effect your business at our upcoming webinar. Richard Jacobson and Haydn Adams will tell you about the ADA and how it relates to the websites you design.

Members join for free - as a benefit of membership.

Follow the "Member Registration" button or email membership@graphicartistsguild.org directly. Include the name of the webinar, along with your name and member number. (We'll look it up if you don't have it handy.)

Non-Members - Can take advantage of "Early Bird" pricing of $30 through December 6th.
On or after December 7th the live webinar will be the usual price of $45.

Join us by following the "Non-Member Registration" button above

REGISTRATION ENDS 1 HOUR BEFORE THE WEBINAR

 


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