| Forgot Password?

Marketing

Guild Webinar Archives: Ready to Watch When You Are.

Our presenters are professionals dealing with real-world issues – designers, illustrators, and legal pros such as illustrator Von Glitschka, designer Doug Powell, licensing pro J’Net Smith, as well as lawyers Linda Joy Kattwinkel and Greg Victoroff. They’re here to share their creative solutions and advice.

Guild members can stream any of our past webinars for free. Just log into Member Central.

Not yet a Guild member?
You can purchase a webinar below, or join the Guild for free access.

Promoting your business: how to create ideas and messages that stick

Presenters: Helena Escalante

Based on the concepts of the bestselling book "Made to Stick", this presentation explains how you can apply to your business the 6 principles that make ideas and messages memorable vs. those that are easily forgotten. Learn why some stories went “viral” even before the Internet & how to make your business messages stay in your customers mind for a long time!

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Based on the concepts of the bestselling book

Start - Run - Grow Your Design Business

Presenters: Lara Kisielewska

Start – Run – Grow Your Design Business is a three part webinar series presented by Lara Kisielewska, Founder of Optimum Design and Consulting

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
<strong>Start – Run – Grow Your Design Business</strong> is a three part webinar series presented by Lara Kisielewska, Founder of Optimum Design and Consulting

Successful Selling Strategies for the Creative Business Owner

Presenters: Heather Markel

How to stop struggling with sales, and start getting more clients.

You love what you do, and you're great at it. But you either avoid sales conversations all together, or, when you have them, you get an objection instead of a sale.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
<strong> How to stop struggling with sales, and start getting more clients. </strong> <br /><br />You love what you do, and you're great at it.  But you either avoid sales conversations all together, or, when you have them, you get an objection instead of a sale.

Marketing on a Shoestring - For Artists

Presenters: Geri Mazur

Award winning marketing consultant Geri Mazur gives creative professionals practical information to help market yourself - even if you don't have a huge budget.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Award winning marketing consultant Geri Mazur gives creative professionals practical information to help market yourself - even if you don't have a huge budget.

SEO Basics for the Savvy Graphic Designer: Intro to Google Analytics

Presenters: Dawn Mitchell

In our previous SEO Basics webinar—Intro to Website Optimization—we taught you how to properly optimize your website in order to increase visitors to your website through better search engine rankings.
In this webinar, we’ll continue the conversation, showing and teaching you how to use Google Analytics to track those visitors coming to your website.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
In our previous SEO Basics webinar—Intro to Website Optimization—we taught you how to properly optimize your website in order to increase visitors to your website through better search engine rankings. <br />In this webinar, we’ll continue the conversation, showing and teaching you how to use Google Analytics to track those visitors coming to your website.

Art Licensing - Print on Demand

Presenters: J'net Smith, All Art Licensing

POD to Increase Profits & Leverage
Your Brand

The proliferation of Print on Demand (POD) sites and opportunities can be either a blessing or a curse for graphic designers today, depending on your goals. There are so many options, and frankly, many of them are more hazardous than advantageous.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
<h3>POD to Increase Profits & Leverage <br />Your Brand</h3> The proliferation of Print on Demand (POD) sites and opportunities can be either a blessing or a curse for graphic designers today, depending on your goals.  There are so many options, and frankly, many of them are more hazardous than advantageous.

Overcoming Idea Killers

Presenters: Tom Fishburne

Tom Fishburne, Marketoonist and founder of Marketoon Studios, parodies innovation pitfalls and showcases how to foster creativity, avoid mediocrity. With cartoons and case studies, including his time at Method Products, Tom discusses how to overcome idea killers to create killer ideas.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Tom Fishburne, Marketoonist and founder of Marketoon Studios, parodies innovation pitfalls and showcases how to foster creativity, avoid mediocrity. With cartoons and case studies, including his time at Method Products, Tom discusses how to overcome idea killers to create killer ideas.

How to Get Great Referrals

Presenters: Marcia Hoeck

Getting great referrals is part of the most important thing you can work on as a business owner — which is attracting ideal clients. And you can take control of this process, making sure the referrals you get are more targeted and more consistent.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Getting great referrals is part of the most important thing you can work on as a business owner — which is attracting ideal clients. And you can take control of this process, making sure the referrals you get are more targeted and more consistent.

Social Media Marketing for Creative Professionals

Presenters: Ana Quillinan, Owner, ATMT Consulting

Whether you plan to market yourself, or market your clients, you’ll learn how to use social media to promote effectively.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Whether you plan to market yourself, or market your clients, you’ll learn how to use social media to promote effectively.

Strategies for Pitching New Clients

Presenters: Daniel Schutzsmith, Creative Director and Co-Founder, Mark & Phil

Whether it’s a cold-call (ugh!), networking, or word of mouth, the “pitch” is crucial in establishing your relationship with prospective clients. Listen to this archived webinar and you’ll be full of confidence the next time you are approaching a new client.


Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Whether it’s a cold-call (ugh!), networking, or word of mouth, the “pitch” is crucial in establishing your relationship with prospective clients. Listen to this archived webinar and you’ll be full of confidence the next time you are approaching a new client.


Collaboration is the New Black

Presenters: Lara Kisielewska & Marty Katz

Learn how designers and marketing strategists can work together to produce great work, keep clients happy, manage budgets and avoid scope creep.

Members can view this Webinar free by signing in.
Non-Members may view this archive by following the link below Learn more
Learn how designers and marketing strategists can work together to produce great work, keep clients happy, manage budgets and avoid scope creep.

Webinar Registration

Inspiration or Infringement?

Learn the line between the two with Linda Joy Kattwinkel and Pieter Folkens

 

Linda Joy Kattwinkel and Pieter Folkens Headshot

Webinar Registration

Members join for free - as a benefit of membership. Follow the "Register Now" button 

or email membership@graphicartistsguild.org directly. Include in the content of your email that you would like to attend the webinar and the name of the webinar, along with your name and member number.

Non-Members
Join the live webinar by paying the "Early Bird" price of $30 until June 14 on or after June 15th the non-member price will return to $45.
Follow the "Buy Now" button:

 


Gift Certificates

Not sure what gift to give the creative entrepreneur in your life?

How about the gift of community and business advice from the Graphic Artists Guild.

The recipient of the Gift Certificate can choose from:

  - an archived or upcoming webinar from the Guild's Webinar Series
  - the purchase of the printed edition of the industry Bible, The Graphic Artists Guild Handbook: Pricing & Ethical Guidelines.
  - or they can join our community by becoming a member

Whatever their choice, they will have a gift they love and you'll have their eternal gratitude.

Valentine Gift for Artists

Purchase a Graphic Artists Guild Gift Certificate, today!
https://graphicartistsguild.org/be-mine

Contact the Guild Office at:
membership@graphicartistsguild.org
or (212) 791-3400. 

We'll forward a printable PDF.


Share

Follow Us