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The Interaction of Color: Truly Interactive

Posted by Rebecca Blake on September 17, 2013

Interaction of Color iPad app and book, © Yale University PressDesign students (particularly those of a certain age) are familiar with Joseph Albers’ tome, The Interaction of Color, published by Yale University Press. The popular reference is an explanation of Albers’ complex color theories, first published in 1963 and illustrated with 150 rich color plates. The Press recently released The Interaction of Color as an iPad app. The app contains the full text of the original book, including 125 color plates and 60 color studies. It’s enhanced with over 2 hours of video commentary and an interactive feature that permits the user to move and overly color swatches. Users can also create and save designs and color palettes into a format read by vector-based design software, such as Illustrator.

For those who prefer the feel of paper (and want to experience Albers’ work in the medium for which it was intended), the Press is also selling an affordable paperback release of the book, released in celebration of the 50th anniversary of the original publication date.Those with deeper pockets can purchase the complete edition as a two-volume set, including lush silk screens of the color plates.

Joseph Albers (1888 – 1976) was a Bauhaus-educated stained glass artist, designer, printmaker, and painter. In 1933, under pressure from the Nazi regime, Albers and his wife Anni emigrated to the United States. Albers became a noted teacher at Black Mountain College in North Caroline; his students included Cy Twombly, Robert Rauschenberg, and Susan Weil. In 1950, he headed the newly-formed Department of Design at Yale University, where he remained as a Fellow after his retirement. Albers is most noted for his work as an abstract painter and color theorist, particularly for his extensive series, “Homage to the Square.” During his diverse career, he created stained glass, designed furniture, printed woodcuts, and produced reliefs in rock and steel.

Below: The app includes interactive color-swapping and video commentary.
Images © Yale University Press.

Interaction of Color iPad screenshots © Yale University Press

Putting a Face On It – Inside Book Jacket Design at Random House

Posted by Rebecca Blake on July 30, 2013

Chip Kidd & cover art by Seth in Inside Random HouseRandom House has posted a series of videos highlighting recent publications and giving an inside peek at the publishing house. One of their most recent uploads features some of their most noted art directors speaking on The Art of Cover Design. The video offers intriguing insight into their approach, as summarized by Robbin Schiff: “Our job is not to illustrate the book. Our job is to intrigue the consumer, set the tone, set the stage…” Key to their process is thorough research, including meeting with the editors, interviewing the authors about what their mindset was as they were writing the book, and closely reading the book manuscript.

While each art director brings his or her unique sensibility to the design process, they all take inspiration from the author’s words. The process is very intuitive; Chip Kidd describes getting a feel for a typographic versus illustrated versus photographic solution for a particular work. Sometimes surprising elements are incorporated. Peter Mendelsund, the designer of Stieg Larrson’s The Girl… trilogy, describes using a photocopy of his daughter’s hair in the cover design for the Girl Who Played with Fire.  The insight into the arduous process of repeatedly revising the designs, often working in tandem with illustrators, is priceless.

Brought to our attention by @brainpickings

Below: In the video, Peter Mendelsund, Chip Kidd, and Robbin Schiff discuss the process behind the design of selected book jackets.
Random House book covers

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