ABOUT THIS ARTIST
Kimberly Gelb, Creative Director
Graphic Designer. Branding Expert. Marketing Strategist. Painter. Photographer. Creator.
I have over 20 years experience in the arts, including graphic design, fine arts and theatrical set design. And since 2003, I have been a freelance designer with clients ranging from the corporate world to healthcare and non-profits.
As of 2013, I have been the creative director and owner of Paper Rock Design Studio, located in Princeton, NJ, a boutique full-service design studio offering expertise in graphic design, branding and creative strategies. My work includes print and web design, logo creation, ad campaigns, branding strategies and creative direction.
I am known for creating and managing the brand for the national non-profit, One Simple Wish at which I was the founding President of the Board of Directors and currently serve in an advisory role, as well as Creative Director. Prior to forming Paper Rock Design, I held a position as lead graphic designer and brand specialist for Capital Health in Trenton, NJ for nearly 8 years.
Specialties: graphic design, print design, web design, logo creation, branding and identity, media buying, marketing, market research, photography, fine arts